Advertise With Us

Choose Your Platform

Kool 101.2 POP Richmond (Radio)

• :30 and :15 audio spots

• Host reads + endorsements

• Sponsorships + giveaways

• Audience first programming

B Lifestyle Magazine (Magazine)

• Digital placements

• Sponsored features

• Brand storytelling

• Premium lifestyle

Why Advertise With Us

Local Reach That Actually Matters

We focus on Richmond and the surrounding counties—where your customers live, work, and buy.

Content + Community

Your message lands better when it’s paired with real community engagement and lifestyle programming.

Simple Buying Process

Clear packages, clear deliverables, and fast creative support when you need it.

Trackable Results

Campaign recaps, spot logs (when applicable).

Kool 101.2 POP Richmond

Radio Advertising

Radio builds familiarity fast. When people hear you consistently, they remember you and they act. Kool 101.2 POP Richmond helps businesses stay top-of-mind with smart frequency, strong creative, and easy to understand schedules.

Radio Options

• :30 / :15 Commercial Spots

• Live Reads / Host-Endorsed Mentions

• Sponsored Segments (ex: “Business Tip of the Week”)

• Promotions & Giveaways

• Event Partnerships (on-site presence + mentions)

Popular Radio Packages:

Starter Boost (4-6 weeks)

• Consistent rotation of :30 spots

• Ideal for new offers, grand openings, seasonal promos

Growth Frequency: (8-12 weeks)

• Higher frequency + better repetition

• Strong for service businesses and monthly specials
  

Market Dominator (12-26 weeks)

• High frequency + sponsorship add-on option

• Best for brands that want to “own” a category

Add-On Upgrades

• Host read upgrade

• Sponsored segment placement

• Giveaway integration

• Event mention bundle

Radio Creative Support

Need Help With the Ad? We’ve Got You.

Send your offer, your phone number/URL, and your goal—we’ll help shape a clean script that sounds natural and converts.

• Script writing support (optional)

• Fast revisions

• Production specs provided after booking

B Lifestyle Magazine

Magazine Advertising

B Lifestyle Magazine blends culture, business, events, and community storytelling. If you want your brand positioned with intention—and seen in a premium lifestyle environment—this is the placement.

Magazine Options

• Display Ads: Full, 1/2, 1/4 page

• Sponsored Features: Brand story + photos + call-to-action

• Product/Service Spotlights

• Issue Sponsorships (presenting partner placements)

• Digital Edition Placement

Popular Magazine Packages

Brand Presence (Single Issue)

• Display ad placement

• Digital edition inclusion
  CTA Button: Reserve My Placement

Story + Spotlight (Best Seller)

• Sponsored feature + display ad

• Social mention add-on option

Premium Partner (Per Issue or Multi-Issue)

• Top placement opportunities

• Category exclusivity (when available)

Design support available if you don’t have print-ready artwork.

Bundle Radio + Magazine for Bigger Impact

Want fast awareness and premium brand positioning? Bundling gives you both: frequency on air + credibility in print/digital.

Bundle Examples

• Launch Bundle: Radio schedule + one magazine ad

• Authority Bundle: Host read + sponsored feature

• Seasonal Bundle: 6–8 week radio flight + issue placement timed to your promo

How It Works

1. Pick your platform (Radio, Magazine, or Bundle)

2. Send your goal + offer (we’ll help shape the message)

3. Approve creative + schedule

4. Launch

Specs & Deadlines

Radio Ad Specs

• Standard length: :30 (and :15 available)

• File format: WAV or MP3 (details provided after booking)

• Provide: business name, offer, phone/URL, any required disclaimers

Magazine Ad Specs

• Sizes: Full / Half / Quarter (spec sheet provided)

• Preferred format: print-ready PDF (high-res)

• If you need design help: send logo + images + copy

Deadlines

• Radio can launch quickly depending on inventory

• Magazine deadlines vary by issue—request the current editorial calendar